Generation Game
Invest in British Film

The Smart Money is on British Film

Generation Game offers a rare combination: a compelling story, a proven creative team, and some of the most generous tax incentives available to UK investors anywhere in the world.

★ The Opportunity

Why UK Film Investment — Why Now?

British film is having a golden moment. From Saltburn to All of Us Strangers, UK independent cinema is winning awards, selling globally, and delivering strong returns. The conditions for investing in a British feature film have never been more favourable.

Global appetite for British stories

Streaming platforms — Netflix, Amazon, Apple TV+ — are actively acquiring British independent films. A well-positioned UK indie with strong regional identity and universal themes is exactly what buyers are looking for.

Proven commercial genre

Feel-good British comedies with working-class roots — Fever Pitch, Bend it Like Beckham, Billy Elliot, The Full Monty — have a consistent track record of outperforming their budgets at the box office and in ancillary markets.

UK Film Tax Relief

The UK government's Audio-Visual Expenditure Credit (AVEC) provides a 34% tax credit on qualifying UK production expenditure — one of the most competitive film incentives in the world, reducing your effective investment and improving returns.

Birmingham & the Black Country on screen

The West Midlands is an underrepresented voice in British cinema. Generation Game tells a story rooted in this community — giving it a built-in audience, strong regional press interest, and a distinctive identity in a crowded market.

Up to 30% Income Tax Relief

Enterprise Investment Scheme (EIS)

EIS is a UK government scheme designed to encourage investment in smaller, higher-risk companies — including film production companies. It offers some of the most generous tax reliefs available to private investors.

30% Income Tax Relief

Invest £100,000 and receive up to £30,000 back against your income tax bill in the year of investment — or carry it back to the previous tax year.

Capital Gains Tax Deferral

Any capital gain you've made elsewhere can be deferred by reinvesting it into an EIS-qualifying company. The gain is deferred until you sell your EIS shares.

Loss Relief

If the investment doesn't perform as hoped, you can offset losses against your income tax. Combined with the 30% upfront relief, your effective downside is significantly reduced.

CGT Exemption on Exit

If you hold your EIS shares for at least three years, any profit you make when you sell is completely free of Capital Gains Tax.

Inheritance Tax Relief

EIS shares qualify for Business Property Relief after two years, meaning they can be passed on free of Inheritance Tax.

Investment limit

You can invest up to £1,000,000 per tax year under EIS (or £2,000,000 if at least £1,000,000 is in knowledge-intensive companies).

EIS Example

£50,000
You invest
£15,000
Tax relief
£35,000
Effective cost

Based on 30% income tax relief. Individual circumstances vary — always seek independent financial advice.

Up to 50% Income Tax Relief

Seed Enterprise Investment Scheme (SEIS)

SEIS is designed for very early-stage companies and offers even more generous reliefs than EIS — making it ideal for investors who want to get involved at the ground floor of a project.

50% Income Tax Relief

Invest £20,000 and receive up to £10,000 back against your income tax bill — a 50% upfront relief that significantly reduces your effective cost of investment.

CGT Reinvestment Relief

50% of the capital gain you reinvest into SEIS shares is exempt from Capital Gains Tax — a powerful incentive if you have recently sold an asset.

Loss Relief

As with EIS, losses can be offset against income tax, further protecting your downside.

CGT Exemption on Exit

Profits on SEIS shares held for three or more years are free of Capital Gains Tax.

Inheritance Tax Relief

SEIS shares also qualify for Business Property Relief after two years.

Investment limit

You can invest up to £200,000 per tax year under SEIS.

SEIS Example

£20,000
You invest
£10,000
Tax relief
£10,000
Effective cost

Based on 50% income tax relief. Individual circumstances vary — always seek independent financial advice.

★ Quick Reference

EIS vs SEIS at a Glance

Feature
EIS
SEIS
Income Tax Relief
30%
50%
Annual Investment Limit
£1,000,000
£200,000
CGT Exemption (3yr hold)
Yes
Yes
Loss Relief
Yes
Yes
CGT Deferral
Yes
No (reinvestment relief instead)
Inheritance Tax Relief
Yes (after 2 years)
Yes (after 2 years)

★ Get Involved

Interested in Investing?

We'd love to talk you through the opportunity in detail — the project, the financials, and how EIS or SEIS might work for your situation. Get in touch and we'll arrange a conversation.

Key Facts

EIS income tax relief30%
SEIS income tax relief50%
UK film tax credit (AVEC)34%
CGT on exit (3yr hold)0%
Max EIS per tax year£1m
Max SEIS per tax year£200k

This page is for information purposes only and does not constitute financial advice. Tax reliefs depend on individual circumstances and are subject to change. Always seek independent financial and tax advice before making any investment decision. EIS and SEIS investments are high-risk and your capital is at risk.